TALENTLESS

BY SCOTT DISICK

Launched in 2018, Talentless is an homage to the new culture of success. Leveraging Scott's online audience of 21M people the brand set out to create refined basics that spoke to the idea that all you have to do is be yourself to foster success and fame. The brand also donates 3% of all net sales to the cancer charity FCANCER.

THE CHALLENGE:

Use Scott Disick's popularity as a rich, talentless, freeloader to create a brand that spoke to quality of life and authenticity. Leverage Scott's social media precense to drive traffic to talentless.co, @talentless, and increase sales.

 

ART DIRECTION

BRANDING

ECOMM

CONTENT CREATION

DISTRIBUTION - WORLDWIDE

CHANNELS - RETAIL, PRINT, WEB

 

*THE FIRST 6 MONTHS:

Revenue: +$300k

Traffic to talentless.co: +150k Page Views

Social Media @talentless: +37k Followers

 

 


ART DIRECTION

BRANDING

ECOMM

CONTENT CREATION

DISTRIBUTION - WORLDWIDE

CHANNELS - RETAIL, PRINT, WEB

 

*THE FIRST 6 MONTHS:

Revenue: +$300k

Traffic to talentless.co: +150k Page Views

Social Media @talentless: +37k Followers

 

 


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